The easiest CRM Builder in the world
Stop forcing your business into someone else's CRM. Build your own — contacts, pipelines, automations, dashboards — with drag-and-drop, no code required.
No credit card required · Free plan forever · Cancel anytime
5+ hrs/week
Saved on admin and spreadsheet busywork
10 minutes
From sign-up to a working CRM built around your business
From £19/mo
A fraction of what legacy CRM software costs — no setup fees
Built for every kind of service business
Describe your business. Get a CRM.
The AI CRM Builder reads a single sentence and generates a fully working CRM tailored to your business — in under a minute.
Build your CRM like building a document
Drag, drop, and rearrange — every table, field, and view updates instantly. No developers required.
Automations that run your business for you
Set up IF/THEN rules once — no coding required — and let ValensCRM handle the busywork.
Simple pricing that grows with you
Start free. Upgrade when your CRM starts doing real work.
Every paid plan includes a 14-day free trial — cancel anytime, no charge until it ends.
Need advanced security, SSO, or custom contracts? Talk to us about Enterprise.
Frequently asked questions
What is a CRM builder?+
A CRM builder lets you create your own customer relationship management system — the tables, fields, pipelines, and views your business actually needs — instead of being forced into a generic, one-size-fits-all CRM built for someone else's workflow. With ValensCRM you drag and drop your own structure, or describe your business in a sentence and let AI build it for you.
Do I need to know how to code to build a CRM?+
No. ValensCRM is a no-code CRM builder — every object, field, and view is built by dragging and dropping, with no coding or technical setup required. The AI CRM Builder can also generate a complete, working CRM from a one-sentence description of your business.
How long does it take to build a custom CRM?+
Most businesses have a working CRM in under 10 minutes, either by describing their business to the AI CRM Builder or by dragging and dropping their own objects and fields from scratch.
How much does ValensCRM cost?+
ValensCRM has a free plan to try the builder with no commitment. Paid plans start at £19/month and include a 14-day free trial, with no charge until the trial ends.
Can I invite my team to my CRM?+
Yes — on the Pro plan and above, you can invite teammates by email and assign them a role (Admin, Member, or Viewer) to control what they can see and change.
Can I try ValensCRM before building my own?+
Yes — the live demo lets you explore a real, fully built sample CRM without signing up, so you can see exactly what you'd be building before creating an account.
Do I need to install an app?+
No. ValensCRM runs entirely in your browser and works well on desktop and mobile — there's no separate app to download or install.
Is there a contract, or can I cancel anytime?+
There's no contract or minimum term. Paid plans are billed monthly and you can upgrade, downgrade, or cancel at any time from your billing settings — if you cancel, you keep access until the end of the billing period you've already paid for.
What happens to my data if I cancel?+
Your workspace data is retained after cancellation so you can pick back up later if you change your mind, and is deleted within 90 days if you close your account for good, except where we're required to keep billing records for tax purposes. See our Privacy Policy for the full detail.
Is my business data secure?+
Yes. All data is encrypted in transit and at rest, passwords are hashed (never stored in plain text), and every workspace has role-based access controls so you decide who on your team can see or change what.
Can I switch plans later as my business grows?+
Yes — upgrade, downgrade, or cancel at any time from your billing settings. There's no need to commit to a plan up front; most businesses start on Free or Starter and move up as they need automations, integrations, or team seats.
Will this work for my specific type of business?+
Almost certainly. ValensCRM is built so any service business can shape their own objects and fields — we've built dedicated starting points for trades like plumbers, electricians, and estate agents through to freelancers, agencies, and sales teams, but the builder itself works for any business that needs to track customers, jobs, and a pipeline.
Build the CRM your business actually needs
No code. No developers. No compromise. Just describe your business, or start dragging and dropping.